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  March 2, 2022Episodes

  Episode 23: Mark Herschberg How Books Might Escape the Page

  In this episode we are joined by Mark Herschberg, publisher at Cognosco Media, author of The Career Toolkit, Essential Skills for Success That No One Taught You, and the developer […]

• February 9, 2022Episodes

  Episode 22: George Slowik, Jr. on the 150th Anniversary of Publishers Weekly

  This week’s guest is George Slowik, Jr., the Chairman and Owner of PWxyz LLC, the parent company of Publishers Weekly, who joins us to discuss the magazine’s history, the digital […]

• January 24, 2022Episodes

  Episode 21: Thad McIlroy on Metadata Quality, the Backlist, and more

  In this episode I am joined by Thad McIlroy, an electronic publishing analyst and author based in San Francisco. Thad writes in-depth articles on publishing topics for his own website, […]

• January 12, 2022Episodes

  Episode 20: Todd Sattersten on The Magic Number

  In the first episode of 2022, Todd Sattersten, Publisher at Bard Press, discusses his research on The Magic Number: the number of units a title has to sell in the […]

• December 7, 2021Episodes

  Episode 19: Scott Miller on Publishing at FranklinCovey

  In our last episode for 2021, we are joined by Scott Miller, Former CMO and EVP of Business Development at the FranklinCovey Company, and now their senior advisor on thought leadership […]

• November 23, 2021Episodes

  Episode 18: Robin Whitten on Audiobook Demographics and Quality

  In this episode, Robin Whitten, editor & founder of AudioFile Magazine, joins us to discuss audiobook listener demographics and performance quality. Audiobook sales have grown significantly in a short amount […]

• November 10, 2021Episodes

  Episode 17: Fran Toolan on Cybersecurity

  Fran Toolan, CEO of Firebrand Technologies, joins me to continue the conversation about cybersecurity in the publishing industry. Fran pulls back the covers a bit on this topic, revealing that […]

• October 27, 2021Episodes

  Episode 16: Nick Espinosa on Cybersecurity

  The month of October is Cybersecurity Awareness Month, and this week’s podcast features Nick Espinosa, an expert in cybersecurity and network infrastructure. Nick has consulted with clients ranging from small […]

• October 15, 2021Episodes

  Episode 15: Updates on Keywords and Reviews

  There are some changes happening around keywords and reviews at Amazon, so we take a few minutes this week to talk about them. Amazon recently changed their keyword requirements again. […]

• September 29, 2021Episodes

  Episode 14: Mary McAveney on Book Discovery

  Mary McAveney, Chief Marketing Officer at Open Road Integrated Media joins us this week on the BookSmarts Podcast. Mary has extensive expertise in marketing, strategy, and branding in the publishing […]