Recent Posts
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Episode 18: Robin Whitten on Audiobook Demographics and Quality
In this episode, Robin Whitten, editor & founder of AudioFile Magazine, joins us to discuss audiobook listener demographics and performance quality. Audiobook sales have grown significantly in a short amount […]
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Episode 17: Fran Toolan on Cybersecurity
Fran Toolan, CEO of Firebrand Technologies, joins me to continue the conversation about cybersecurity in the publishing industry. Fran pulls back the covers a bit on this topic, revealing that […]
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Episode 16: Nick Espinosa on Cybersecurity
The month of October is Cybersecurity Awareness Month, and this week’s podcast features Nick Espinosa, an expert in cybersecurity and network infrastructure. Nick has consulted with clients ranging from small […]
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Episode 15: Updates on Keywords and Reviews
There are some changes happening around keywords and reviews at Amazon, so we take a few minutes this week to talk about them. Amazon recently changed their keyword requirements again. […]
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Episode 14: Mary McAveney on Book Discovery
Mary McAveney, Chief Marketing Officer at Open Road Integrated Media joins us this week on the BookSmarts Podcast. Mary has extensive expertise in marketing, strategy, and branding in the publishing […]
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Episode 13: Alessandra Torre on Indie Author Strategies that Publishers Can Use
Alessandra Torre, CEO of Authors A.I. and BingeBooks and a NY Times bestselling Psychological Thriller and Romance author, joins Joshua to talk about various strategies independent authors utilize when marketing […]
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Episode 12: Michael Cader on Challenges and Opportunities in Publishing
In this episode, Michael Cader, Founder of Publishers Lunch and PublishersMarketplace.com, joins me to talk about some of the challenges and opportunities publishers are encountering. Publishers are doing great right […]
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Episode 11: Recent Kindle Changes: A+ Pages and the Death of the MOBI Format
Amazon has recently made two big changes to their publishing systems, and both of these changes will have an impact on publishers of all sizes. The first change is that […]
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Episode 10: The Need for Standards
Standards are an important driving force in every civilization. Standards help us all agree on how we define things, and provide opportunities for us to more effectively engage with each […]
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Episode 9: Erik Nelson on Branding and Marketing
In this episode, Joshua talks with Erik Nelson, a friend and marketing consultant, about how publishers can approach rethinking their own branding, and develop a more powerful approach to marketing […]
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